Google Adwords vs Adbrite

I love Google and who does not?!

For the first time I am seeing a different layout by google in the sponsored links area, that not millions will get a chance to see. I am stunned today - to see their “Skills” against adbrite.

Similar to adsense, I was looking other advertiser’s marketplace such as Overture, Adbrite, etc.,. And this is what happened, below is the screen shot when I search for adsense in google.com

and this one for Overture search in google

Oh wait until you see this one, for adbrite

Note that arrow mark that I had kept, you see Google image (I just checked after finishing this post - the image file name says ornaments) These searches where done in the same time and for the rest of the searches it was a vertical line and only for adbrite the vertical image changes to ornaments image to grab the visitor attention.

So what happens with this NEW change in the right hand side? people click on the Sponsored links and “Adbrite pays money” to Google!! Wow!!!

I guess Adbrite and other people who are listed there can Sue google for this.

This is search word, maybe its still like that - you can check it yourself

Google stunt on Adbrite keyword

I will be very glad, if somebody proves me wrong. This is first time I had seen a different UI (user interface) in google and surprised on this monopoly game!!!

If you empathize with me, then I guess “Money clashes all principles a company might have”.

Update around 11pm
Ok, I just saw this post as well http://www.handsomelogic.com/blog/pay-per-click-ppc/google-showing-christmas-ornaments-next-to-sponsored-links/.

Google changes their main logo during holiday season, but changing the vertical line to be of ornaments likely will get attention of users on the sponsored links. This could be no harm as the sponsored links shows up in first place to be clicked by google users - but in our case the first result link (organic search) is adbrite and the first link in the sponsored links area is also adbrite. But the only question is does the image diverts user to focus more on sponsored links area? or why it is that only certain keywords gets the ornament treatment?