SEO Consulting Company, SEO Experts, SEO Services for IMS

What are the various ways to get useful inbound links to the website?

1) Provide useful content/information that people like to refer from their website/blog.
2) Request your friends, colleagues and family members to use appropriate anchor link and to have your website in their blog roll.
3) Purchasing links from high PageRank websites (not favored by many search engines)
4) Getting listed in appropriate directories (vertical directories)
5) Develop free css templates, wordpress themes and have your credits in footer links with appropriate anchor text and link and circulate it.
6) Request site visitors to link to your website.
7) Viral media (socialize using video’s, podcasts etc.,)
Participate in social network sites to promote your site.
9) Provide useful images and documents that people could refer.
10) Write technical or similar articles and have them posted in business related article sites.

Regards,
Shiva

Why images are important aspect to take care when you do SEO for a website and how it helps to improve the traffic?

1. There is a huge traffic that comes to your site through images. Have images inbetween content for most optimized performance.

2. Image name: Do not keep whatever name you wanted or dynamic image names. Check out http://images.google.com/imagelabeler/, there will be two users simultaneously trying to name a image and when their keyword matches - the images passes for that specific word.

3. Provide alt tags with appropriate words (use plurals or other keywords that is not mentioned in the image name and that is relevant to it at the same time.)

4. One of the website factor is that it had to be XHTML compliant. This goes as well to images that are present in the website. If you do not have alt tag in your images - they (url where the image resides) will not pass validation in http://validator.w3.org/

5. For sample image naming and alternate text check http://www.themeheaders.com

These are couple of websites that are popular discussing about SEO and PageRank.

SEO Chat

and

My Pagerank

For those of you - who have been following my website know that I had been playing with title, keywords and description for website (as well as on the content)

Visit their sites and right click on the page and select View Source. In SEO Chat you will find that the title, description and keywords are one and the same. Whereas, in My Pagerank site they have dynamic title, keywords populated everytime you refresh their site. Two approaches and different rankings.

And not to mention that Matt Cutts (Google’s WebSpam Head), whose website I follow as well, doesn’t have any keywords/description meta tags on the last time that I checked.

So how do you want to optimize your site? I have long back tried all these three and ended up in my own version. You can try these effective ways in your sites as well.

Good luck,
Shiva